As someone who’s spent decades helping property owners transform their spaces, I’ve learned one crucial thing: first impressions really do count. Your rental property’s exterior is like the cover of a book – it’s what potential renters see first, and it often determines whether they’ll step inside or keep driving.
I remember working with a landlord in Portland who couldn’t figure out why his perfectly nice three-bedroom wasn’t attracting quality applications. When I pulled up to the property, the answer was clear as day – the exterior looked neglected and unwelcoming. Six weeks and some smart exterior upgrades later, he had five applications from great long-term prospects.
Today, I want to walk you through some exterior improvements that not only boost curb appeal but actually help you attract and keep those dream tenants who pay on time and stick around for years. These aren’t just cosmetic fixes – they’re smart investments that can significantly boost your rental income over time.
Create Attractive Frontage
When potential renters pull up to your property, what do they see? A worn-out lawn with patches of dirt, or a thoughtfully designed front area that feels like home?
Creating attractive frontage doesn’t have to break your budget. In my experience working with hundreds of rental properties, simple changes make huge differences here.
Start with the basics: a well-maintained lawn or drought-resistant landscaping if you’re in a dry climate. According to a survey by the National Association of Realtors, basic landscaping can increase property value by up to 12% – and it works just as well for attracting quality renters.
Consider adding defined garden beds with mulch and a few perennial plants. Unlike annuals that need replacing every season, perennials come back year after year, saving you money and maintenance time. Plants like lavender, black-eyed Susans, and ornamental grasses are practically indestructible and look good most of the year.
I worked with a landlord in Austin who simply added three dwarf Japanese maples along his property’s front walk, and the visual impact was stunning. His rental went from sitting vacant for three months to leased within a week – to tenants who ended up staying for five years.
Invest In Low-Maintenance Roofing
Let’s talk about what’s overhead – your roof. Now, I know roofing isn’t the sexiest topic in home improvement, but trust me on this one.
An aging roof causes two major problems for rental property owners. First, it scares away good tenants who worry about leaks and repairs. Second, it actually creates maintenance nightmares that disrupt your tenants’ lives and cost you money.
When I recommend roof investments to my clients, I always suggest materials that will go the distance. Architectural asphalt shingles have come a long way – they now can last 25-30 years and look much more high-end than the flat shingles of yesteryear. Metal roofing costs more upfront but can last 50+ years with minimal maintenance.
One thing that I always suggest is to hire professional. Local experts like Nor’East Exteriors who know how to handle everything from full roof replacements to smart repairs. A professional-grade roof not only protects your property—it shows prospective renters that you take their comfort seriously.
Add Functional Lighting
Good lighting transforms rental properties in ways few other improvements can match. It creates safety, highlights architectural features, and makes tenants feel at home when they return after dark.
I always recommend a three-layer approach:
- Path lighting to guide visitors safely to the door
- Accent lighting to highlight landscaping or architectural features
- Security lighting in key areas like driveways and side yards
Solar options have improved dramatically in recent years. They’re easy to install and require zero ongoing electricity costs. For critical security areas, hardwired motion-sensor lights remain your best bet.
One of my clients installed simple $12 solar path lights along her rental’s walkway, and her tenant later told her it was that thoughtful touch that made her choose the property over a similar one down the street. Small investment, big impact!
Create Fencing
Fencing does double duty for rental properties. It defines the space while offering privacy and security that tenants truly value.
You don’t need to fence the entire property to get benefits. Strategic fencing around backyard spaces or side yards gives tenants private outdoor areas they’ll actually use and appreciate.
When choosing fencing materials, think beyond basic chain link. Vinyl fencing costs slightly more initially but requires practically no maintenance and won’t rust, rot, or need painting. Wood privacy fences offer a classic look but will need occasional maintenance.
According to rental property surveys, fenced yards can command 20-30% higher rent in family-friendly neighborhoods where parents want safe spaces for children and pets to play. That return on investment adds up fast.
Build Functional Outdoor Space
Creating usable outdoor living space might be the smartest rental property improvement I recommend. Today’s renters aren’t just looking for indoor square footage – they want outdoor areas where they can relax and entertain.
This doesn’t mean installing an elaborate outdoor kitchen. Simple improvements like a basic paver patio, a gravel seating area with a fire pit, or even just a level space with good drainage can transform a backyard.
I worked with a landlord in Chicago who transformed the tiny backyard of his two-flat with a simple 12×12 paver patio, some string lights, and two weather-resistant chairs. His ground floor unit, which had previously rented for the same price as the upstairs, now commands $175 more per month because of that small outdoor oasis.
Update The Siding
Siding is essentially your rental property’s skin – when it looks tired or damaged, the whole place looks rundown, regardless of the interior condition.
If a full siding replacement isn’t in your budget, consider these focused improvements:
- Power washing existing siding
- Repainting in a modern, neutral color
- Replacing only damaged sections
- Adding accent siding on prominent features like gables
Fiber cement siding has become my go-to recommendation for landlords. It looks like wood but resists rot, fire, and insects, and typically lasts 50+ years with minimal maintenance. The upfront cost is higher than vinyl, but the longevity makes it worthwhile for properties you plan to hold long-term.
Update The Driveways and Walkways
The path to your rental property speaks volumes about what’s inside. Cracked, weed-filled concrete or asphalt creates an immediate negative impression that’s hard to overcome.
For driveways with minor cracking, sealcoating can provide a fresh look at minimal cost. For more serious issues, asphalt overlay or concrete resurfacing costs far less than full replacement while looking nearly as good.
Don’t overlook walkways! I’ve seen rentals with gorgeous landscaping and fresh paint that still felt unwelcoming because the cracked front walkway undermined everything else. Simple concrete pavers or stamped concrete walkways create an upscale look without requiring specialized skills to install.
Energy-Efficient Windows and Doors
New windows and doors do triple duty for rental properties: they look great from outside, save energy, and improve security. That’s a winning combination for attracting quality tenants.
You don’t have to replace every window at once. Start with the most visible ones – typically those facing the street – and any that have obvious damage or drafts.
For front doors, remember they’re the focal point of your property’s exterior. A quality steel door with proper weatherstripping improves security and energy efficiency while making a strong first impression. For about $300-400, a new front door can transform the entire entry experience.
According to Energy Star, replacing single-pane windows with energy-efficient models can save $126-$465 per year in energy costs – a selling point that helps justify slightly higher rent while attracting environmentally conscious tenants.
Conclusion
The exterior improvements we’ve explored aren’t just cosmetic fixes – they’re strategic investments that attract better tenants who stay longer and take better care of your property.
Remember that long-term renters are looking for a home, not just a temporary shelter. When your property’s exterior shows care and thoughtfulness, it signals to quality tenants that you’re a landlord who values your property and, by extension, their living experience.
Start with one improvement, measure the results, then move to the next. Even small changes can significantly impact how quickly your property rents and the quality of applicants you attract.
I’d love to hear which improvements you’ve tried and what results you’ve seen! Creating homes people love to live in has been my passion for decades, and there’s nothing more rewarding than seeing a property transformation that works for both landlords and tenants.